An operator-led consulting and management firm for experiential businesses.
Goodtime Entertainment Group is a Detroit-based consulting, development and management company built for the experiential-entertainment economy. We work with entrepreneurs, investors, venue owners and experience operators to turn promising concepts into profitable, scalable businesses — and to make established operations run more efficiently. Our practice covers the full lifecycle of an experience-driven business: concept development, feasibility and market analysis, business planning, pricing and profitability, brand and marketing, sales, operations, technology, and full-service management.
What separates Goodtime from a traditional consultancy is that we are operators first. We own and operate a portfolio of Detroit-based experience brands — including party bikes, mobile entertainment, hosted bar crawls, corporate team-building, a local discovery media brand, and a pipeline of new concepts in development. Over more than a decade we have served hundreds of thousands of guests, built owned email and SMS audiences of more than a quarter-million people, and launched and scaled multiple concepts from the ground up. We test every recommendation against the realities of staffing, utilization, weather, pricing, customer experience and unit economics that we live with every day.
We help operators who already have a business that has stopped growing, owners who need someone to run the day-to-day operation, founders launching a new concept, and investors evaluating an experiential-entertainment opportunity. Our engagements range from focused strategic projects and launch partnerships to growth partnerships and full management agreements. Every relationship is defined in writing — authority, ownership, capital, approvals and financial controls — so owners keep control of their business while gaining an experienced operating partner.
Based in Detroit and built around the belief that great experiences are the product of great systems, Goodtime Entertainment Group is the partner for owners who want to build, grow, fix or step back from an experience-driven business without sacrificing quality or ownership.